Remix: fork what works, make it yours with AI
Remix takes a proven template, funnel, or winning asset and rebuilds it around your business — swapping the audience, offer, brand, and copy while keeping the structure intact. This guide covers the keep/change layers, the two remix modes, surgical document remixing, the Showcase and its guided remix wizard, and where Remix shows up across the product.
9 min read · Updated for the current release
What Remix is
Remix is AI-powered forking: it clones a source asset into your workspace and rewrites the parts you choose, leaving the proven structure untouched.
The hard part of building a funnel isn't the layout — it's the structure that converts. Remix lets you keep that structure and change everything that should be yours. Point it at a marketplace template, a public funnel, or a winning showcase asset, pick what to swap, and Mass generates a new version under your account.
Because the skeleton is preserved and only the chosen layers are regenerated, you get a launch-ready starting point in seconds instead of a blank canvas.
The keep/change layers
A remix is defined by which layers you keep and which you change — audience, offer, brand, and copy.
Every remix decomposes the source into independent layers. You mark each one keep or change; Mass only regenerates the ones you flagged, so a brand swap doesn't rewrite your offer and an offer swap doesn't touch your voice.
- Audience — the target market and industry the copy and angle speak to.
- Offer — the product, pricing, and value proposition.
- Brand — name, voice, and visual identity.
- Copy framework — the angles and tone of the written copy, regenerated for stronger messaging.
Remix presets
Presets are one-tap layer combinations for the most common remix jobs.
- Different Niche — same funnel, new industry/audience (changes audience).
- Different Offer — same structure, new product/pricing (changes offer).
- Brand Swap — same everything, your brand identity (changes brand).
- Full Remix — keep the structure, change audience, offer, and brand together.
- Upgrade Copy — regenerate all copy with stronger angles (changes copy framework).
- Localize — adapt for a different market or language (audience + brand + copy).
Two ways to remix: prompt vs guided
Describe what you want in a sentence, or pick layers and fill in specifics — your choice.
- Prompt mode — type a freeform description of your business and the AI auto-detects which layers to change.
- Guided mode — explicitly toggle each layer keep/change and fill in the fields for the ones you're changing.
What you end up with
A remix produces a new onboarding context plus a cloned page/section skeleton, so the funnel canvas and launch checklist seed themselves from the cloned system — no follow-up setup required.
Surgical document remixing
When a template carries its real source markup, Remix edits the actual pages, emails, and images — not just a brief.
Marketplace templates published from an ingested system embed the full underlying blueprint: the original HTML, email, and image for each artifact. When you remix one of those, Mass runs the real blueprint engine over it and surgically edits each affected asset against your swap choices.
The result is saved as editable pages in your workspace (as drafts you can open immediately), so you get working copies of the real documents — already rewritten for your audience, offer, and brand.
Where Remix lives
Remix shows up anywhere there's something worth forking — the marketplace, funnels, community templates, and the showcase.
- Marketplace templates — remix a campaign/template you browsed or purchased into your own onboarding context.
- Funnels — any funnel marked template or public can be remixed; a remix count tracks how often it's been forked.
- Community builder templates — fork a shared builder project — files are re-scanned for safety on open, and the remix count increments.
- Showcase winners — every curated showcase item has a Recreate option that opens the remix wizard with its prompt ready to edit.
The Showcase: recreate winners
A gallery of winning images and videos you can recreate with your own details.
The Showcase groups proven creatives under section banners. Choose Recreate on any tile to open a short guided wizard that fills in the prompt for you, lets you edit it like a chat message, and generates your own version.
Starting from something that already worked is faster than starting from a blank prompt — the wizard removes the guesswork of prompt writing.
The remix wizard
Three steps take you from a showcase tile to a finished creative.
The wizard opens as a pop-up from the Showcase. There is also a full-page remix wizard that shows the source creative on top and your inputs below.
- 1
Add context
Fill in your details from a brief, or paste a link such as your website and let the wizard fill them in for you.
- 2
Your details
Check your details. Required fields are checked, and anything the AI guessed is flagged for you to confirm.
- 3
Review & generate
Review the pre-filled prompt in a chat-style composer, make any changes, and click Generate.
The chat-style composer
The review step loads the filled-in prompt into an editable box, like a chat message.
The composer walks you through numbered sub-steps: Customize your prompt, Add any custom data, and Uploads. Add images as chips by dragging and dropping or pasting them, then press Generate in the footer.
Every prompt selection appears as an editable chip in the chips toolbar. Changing a chip updates the prompt text in place while keeping your own edits.
- Editable prompt — edit the pre-filled prompt directly before generating.
- Chips toolbar — swap any selection; the prompt updates without losing your edits.
- Image chips — drag and drop or paste your own images into the prompt.
Progress, results & next steps
Follow your render, then carry the result into the rest of your campaign.
While your creative renders, a four-step progress checklist, an elapsed clock and a time-left estimate show where it is.
After the result, next steps such as Write ad copy or Build an opt-in page open in the AI chat, either as an editable prompt or running automatically. You can also start another recreate. Next steps turn a single image into the start of a campaign.
Programming the Showcase (admins)
Admins program every tile, its prompt and the next steps that follow.
- Programmable tiles — set each tile's media, model, seed images, prompt and call-to-action, with AI help to break down and format the prompt.
- Prompt optimizer — turn on a prompt optimizer, globally or per item, that rewrites the recreate prompt using the visitor's details.
- Next steps — program the next steps shown after a result, such as Write ad copy or Build an opt-in page.
- Workspace settings — showcase item and listing settings load, save and show stats correctly in every workspace you belong to.
Canvases library
A Canvases page in your workspace lists your canvases with totals, node counts, shared and favourite counts, and opens each one in the Canvas app.
Video Remix (reference-to-video)
Video Remix is a separate pipeline that analyzes a reference video and rebuilds it shot by shot.
Point Video Remix at a reference video and it extracts a structured recipe — a list of shots with subject, framing, camera move, background, and dialogue. Each shot is rendered independently (and can be retried/resumed on its own) by routing to the right model: talking-head shots to a text-to-video model with audio, b-roll and cinematic shots to others, product shots to an image-to-video model.
An optional audio bed is generated and the shots are stitched into a finished video. Because shots are denormalized, a single failed shot never forces you to re-render the whole thing.